Business Administration, BS

Location(s): Main Campus

Binghamton University’s business administration program prepares students for successful careers. Consistently ranked as one of the best public business schools in the nation, the School of Management ensures that students learn the soft skills, such as teamwork and communication, and technical skills needed to become leaders in an economy driven by disruption and innovation. Through experiential learning opportunities, including case competitions and project courses, students explore decision-making challenges in complex contexts and situations and develop innovative solutions considering legal, environmental, and societal factors. Our curriculum is enhanced with analytics requirements to ensure students can interpret and communicate data-driven discoveries.

Students can complete a concentration in a number of areas including business analytics, entrepreneurship, finance, management information systems, marketing, and quantitative finance.

Please see the School of Management main page in the Academic Guide for information on policies and procedures unique to the School of Management

Program Requirements

To receive a BS in Business Administration (BSBA), students must complete 126 credit hours.

Of the 126 credits:

63 credits must be in liberal arts and sciences coursework.
45 credits must be upper-level coursework.
- Upper-level courses are those numbered 300 or 400.

In addition, students must earn:

A minimum cumulative GPA of 2.0 (C); and,
A minimum GPA of 2.0 in required BSBA coursework.

In addition to the credit and GPA requirements outlined above, students must complete the coursework outlined below.

University General Education Requirements

All Binghamton University undergraduate students are required to fulfill this set of university-wide requirements to ensure that every graduate acquires the essential core of a SUNY university undergraduate education. Please refer to the general education section in the Academic Policies and Procedures for Undergraduate Students or the General Education page for more information.

Major Requirements

Course Requirements

To be granted a Bachelor of Science in Business Administration from SOM, students must complete the following courses:

A. Liberal Arts Requirements

Students must complete 63 credits of Liberal Arts and Sciences coursework which mostly includes the general education requirements and the following courses and additional requirements:

In addition to the C or J attribute writing course required to fulfill the Binghamton University General Education Requirements , School of Management students must take a second course with a C or J attribute. If a student has completed one C or J course for a letter grade, they may satisfy the second writing requirement in one of the following ways:
- Taking a second course with a C or J attribute
- By completing two writing-intensive (W) courses
- By using approved exam credit (AP Composition, AP Literature, AP Seminar or IB HL Language A).
The following course (or its equivalent) must be completed before the second-year core classes:
- CQS 112 - Statistics For Management*
  - OR MATH 147
  - OR MATH 448
  - OR PSYC 243
  - OR ECON 366
The following courses (or their equivalents) must be completed before the third-year core classes:
- MATH 220 - Calculus For Business & Mgmt**
  - OR MATH 223 AND MATH 224
  - OR MATH 224 AND MATH 225
- ECON 160 - Principles of Microeconomics
- ECON 162 - Principles Of Macroeconomics

B. School of Management Requirements

C. Electives or Second Concentration

Students must complete electives as needed in order to meet degree completion requirements. Students may complete a second concentration to fulfill elective requirements.

D. Concentration Requirements and Preprequisites

Students select a concentration to gain in-depth knowledge and specialized training in specific areas of business. Concentration elective guide sheets listing approved courses are available in the School of Management Undergraduate Academic Advising Office. Each concentration requires at least five courses.

Students enrolled in the BS in Business Administration program may declare one or more concentrations. Students who do not declare a concentration will be enrolled in the general Management concentration by default.

Note: to have a concentration awarded and reflected on the transcript, students must earn a minimum 2.7 GPA in all required SOM courses within that concentration (this GPA requirement does not apply to the Management concentration). Only courses taken at Binghamton University or through an approved study abroad program count toward the concentration GPA.

Concentration Declaration Requirements:

Business Analytics: Cumulative Binghamton GPA of 3.5 or higher; at least 56 completed credit hours; and a grade of B- or higher in CQS 312.
Entrepreneurship: Grade of B- or higher in MKTG 311 - Introduction to Marketing.
Finance: Grade of B- or higher in FIN 311 - Financial Management.
Management Information Systems: Grade of B- or higher in MIS 311 - Information Systems and Applications.
Marketing: Grade of B- or higher in MKTG 311 - Introduction to Marketing.
Quantitative Finance: Cumulative Binghamton GPA of 3.5 or higher; at least 56 completed credit hours; and a grade of B or higher in FIN 311 - Financial Management.

Business Analytics

SCM 360 - SpreadsheetModeling&Dec Making
SCM 460 - Bus Intelligence & Analytics
MGMT 480L - Advanced Business Statistics
Two additional analytics electives from the following list:
- FIN 480C - Data Science and AI in Finance
- MIS 333 - Database Management Systems
- MIS 440 - Web Mining/Soc Netwk Analysis
- MIS 455 - No-Code Mach Learning in Pract
- MIS 480B - Generative AI for Business
- MIS 480C - Interactive Data Visualization
- MIS 480D - Practical Data Wrangling
- MIS 480P - Natural Language Processing
- MKTG 441 - Customer Analytics
- MKTG 455 - Data mining techniques in MKTG
- MKTG 475 - Data Driven Marketing
- MKTG 480A - AI & Mach Learn Digital MKTG
- Or any course deemed permissible by analytics faculty or School of Management Dean’s Office

Entrepreneurship

ENT 460 - Entrepreneurship
ENT 465 - Entrepreneurial Finance
Three additional entrepreneurship electives from the following list (or other course deemed appropriate by the faculty):
- ENT 480 or 481 (A-Z) Topics Course
- ENT 480B - Business Plan Development
- MKTG 320 - Marketing Research
- MKTG 460 - Strategic Product & Brand MGMT
- MKTG 465 - Social Media Marketing
- MKTG 480A - AI & Mach Learn Digital MKTG
- MIS 480A - Strat Info Systems Comm Sem
- Or any course deemed permissible by ENT faculty or School of Management Dean’s Office

Finance

FIN 322 - Investments
ANY four additional finance courses numbered between 320 and 481(A-Z), carrying three to four credits, with the subject code of FIN.

Management

Students in the management concentration complete five (3-4 credit) courses in the following areas, provided they are numbered 320 or higher and are not part of the core business curriculum. Students not wishing to declare a specialization concentration will be enrolled in the management concentration by default.

ACCT
ENT
FIN
MIS
MKTG
MSOM
SCM

Management Information Systems

MIS 323 - Systems Analy. & Specification
Four additional courses in MIS
- These courses must have a subject code of MIS, be numbered between 320-481 (A-Z), and carry at least three credit hours.

Marketing

One Course in Marketing Analytics:
- MKTG 320 Marketing Research
- MKTG 441 Customer Analytics
- MKTG 475 Data Driven Marketing
- MKTG 455 - Data mining techniques in MKTG
- Or other analytics MKTG course approved by the marketing faculty or the School of Management Dean’s Office.
Four additional courses that have a subject code of MKTG:
- Must be numbered between 320-481 (A-Z) and carry at least three credit hours.
- The following courses can replace one of the four additional MKTG courses:
  - ENT 460
  - MIS 333
  - MIS 460
  - MIS 445
  - other course approved by Marketing faculty or School of Management Dean’s Office

Quantitative Finance

MATH 226 - Integration Tech & Application AND MATH 227
MATH 304 - Linear Algebra
ECON 466 - Introduction To Econometrics
FIN 322 - Investments
FIN 450 - Derivatives
FIN 465 - Active Portfolio Management
FIN 475 - Financial Technology
One additional FIN elective from this list:
- FIN 324 - Corporate Finance
- FIN 430 - Financial Statement Analysis
- FIN 440 - Fixed Income Securities
- FIN 480B - Risk Management
- FIN 480C - Data Science and AI in Finance
- Or any course deemed permissible by finance faculty or School of Management Dean’s Office

Notes:

*No more than one introductory statistics course may count toward the degree.

**If students do not place into MATH 220 or MATH 223, then MATH 108 (or the equivalent) is also a required course to complete for the major. If students do not place into MATH 108, then MATH 107 is also required to complete the major.

***Transfer students who have taken an introduction to management course AND an Excel-based course at their previous institution(s) will be awarded credit for MGMT 111. Nonetheless, these transfer students must take a zero-credit MGMT 211 offered by the School of Management.

Additional Information About the Program

For more information on the Business Administration BS program, please refer to the School of Management website. To apply to the Business Administration BS program, please visit the University Admissions website.